Reed Building Co. Brand Identity
Scotty Reed has been rebuilding sailboats, fixing up Westies, and customizing vans for years. He lives and breathes for creatively solving problems inherent with small spaces by applying intelligent design thinking and high quality craftsmanship. As of 2016, he quit his full-time job as an economist to pursue his passion and start this niche fabrication company. His goal is to get as many people as he can out on the road toward adventure. This project is in the initial phase of brand development including photography, art direction, logo identity, a website landing page and copywriting. A full site plan and creative assets are in the works.